You know that saying “Don’t ever judge a book by its cover”? Yeah, I am that person, the one judging a book by its cover and that’s why I’m now in a sorry mess when it comes to my to-read list. I won’t go into too much detail but suffice it to say there are currently...
I feel a little bit like a time traveller right now. Because honestly? I don’t know where the hell 2021 went. And I knoooow I talk about time like this an awful lot. But its passing seems to have been more pronounced in the last 12 months. Why is that? Who knows. It...
I've never been a fan of selling. Something about it feels a bit icky and pushy, and it just sets my teeth on edge. So, for the longest time, I would respond to enquiries in the least salesy way I could muster and then… nothing. Sure, sometimes I would hear back from...
Have you ever bought (or borrowed) a book just because its cover caught your eye? Maybe it was super pretty, or there was something quirky about the design. Either way, it caught your eye and you bought it even though you had no idea what it was even about. No? Just...
There seems to be a real obsession with this whole idea of "ghosting" at the moment. I see posts on Facebook on a near-daily basis of people worrying or grumbling about their enquirers ghosting them after they've sent a reply. I've wanted to talk about this for a...
Email templates. The very thought of them sounds formal and, well, kinda boring, right? Wrong! Email templates don't have to be dull, and they certainly don't have to be impersonal. I've been using template emails in my business for many years now, and, I have to say,...
