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Words that connect because they sound just like you

Hey, lovely.

Are you feeling stuck in your business, struggling to find the kind of clients that make your heart sing?

How many times have you taken on work and wondered why being self-employed is so hard?

Do you look at your client base and pull a sad face because those people just aren’t your crowd?

FOR ALL THE WORDS THAT SOUND JUST LIKE YOU

Creative Copy and Words to Make Your Business Shine

Your most unique selling point in your business is you. And you’re a lot more interesting than you might think.

Be the unique voice of your business that potential clients will connect with.

Show people your personality in your words so it’s you they get excited about working with.

Little secret for you… all the words to say who you are, what you do and how you do it are already in your head. All the words that show you, your business and brand in their most unique light are already dancing across your tongue and lips every time you open your mouth and talk about your business.

Now you just have to get those words written down and onto your website.

“SARAH QUICKLY GOT WHAT I NEEDED...”

…and was happy to make adjustments as needed, even after sending her random voice notes and last-minute changes!

– ANDRI

WEBSITE COPY

Cracking website copy and sales pages that speak to your ideal clients and has them finger-twitching over the ‘buy now’ button faster than you can SAY “finger twitch”.

BLOGGING

Done for you epic blog posts that show your expertise in your industry and showcase your awesome personality through your words (while also keeping in mind that all-important SEO).

OTHER WORDS

Looking for template emails, nurture sequences, lead magnet copy or copy audits? Individual pages are coming for all these (and lots more!) very soon. For now, to find out more about anything else, get in touch below and I’ll send you all the details.

STEP 1: BRAND VOICE DISCOVERY

We dive in with both feet as I throw a whole bunch of questions your way to find out all about you and how you speak. Expect a hefty questionnaire and plenty of homework, as well as a long meeting so I can ask you even more questions.

STEP 2: RESEARCH 'N' STRATEGY

After all the questions are done, I go off and do lots of my own research. Yes, I get paid to disappear off down the rabbit-hole and find out everything I can about you, your business, your audience and your industry. And then I put together your Mini Brand Voice Guide and strategy for your copy.

STEP 3: WRITIN' TIME

Once you’ve approved the strategy and you’re happy the Mini Brand Voice Guide reflects how you speak, I get to work on your copy! All the word wizardry happens now so you can kick back and relax around now (or, you know, run your business). I’ll be in touch when it’s ready to view!

STEP 4: WISE REVISE

Now the ball is in your court. This is your time to read through your copy, re-read, digest, read it out loud and read it all again to make sure you’re totally happy. It’s also the point where you can mark out any areas for revision. We’ll meet after this so I can fully understand how you want me to rework your words.

STEP 5: SPIT AND POLISH

When your revisions are all complete and you’re happy with how everything is looking, I’ll send your words out for one last proofread (I don’t profess to always get it spot on in those first drafts, which is what final proofreads are for!). You’ll get final confirmation that everything is good to go and your words will be yours to use as you please!

PORTFOLIO

artist statement and bios

Artist Statement

Artist statement and bios for Kathy Harms Photography

wedding photography blog on desktop

Blogging

Blogging for A Tall Long Legged Bird Wedding Photographer

Website Copy

Website Copy for Carla Thomas Photography

Why should I book you over any other copywriter?

That’s a great question! And, ultimately, there are any number of reasons why you might choose me over another copywriter or them over me.

What it should come down to is whether you’ll think we’ll get along and I get you, your brand and your voice enough to get the best words written for you. We’re potentially gonna be talking a fair bit throughout your project so it helps if we get along!

When should I hire a copywriter and when should I do it myself?

Contrary to popular belief, I’m not going to tell you that you HAVE to book a copywriter for your business. Hiring a copywriter isn’t right for everyone at every stage of your business journey.

I’ve written a whole blog post about this very topic, so have a read on when you should hire a copywriter and when to DIY here.

How soon can we get started?

I typically book large projects at least one month in advance. Check with me to find out exactly when I’m booking new projects for currently. I do recommend you book a consult as soon as possible and I’ll send out all your questionnaires and homework in the weeks prior to your project start date so you can make a start on those!

And once the project starts, how long will things take?

I give an outside estimate of 4-6 weeks to turn your copy around, although it does very much depend on your specific project. This is so I can be totally thorough and precise with planning everything but it also depends on your ability to provide me with information in the initial research and gathering stage of your project.

Typically, projects do wrap up more quickly but I like to keep deadlines broader to avoid any disappointments! And believe me when I say it’ll totally be worth the wait!

What's your booking process?

All projects require a 50% commencement fee, with the invoice for the remaining balance being sent out shortly after your first drafts are delivered.

On completing the proposal and signing the contract, I’ll send out your commencement fee invoice and then the next steps will be confirmed just as soon as this has been paid!

I'm excited! What happens now?

If you like what you’re seeing, we should talk! Get in touch now and we’ll plan a chat over Zoom.

I can’t wait to meet you and hear more about your business!

ARE YOU

Ready to work with me?