copywriting

Is Google’s page one really so important?

Is Google’s page one really so important?

There’s an interesting statistic that states 75% of people won't scroll beyond the first page of Google. From that one statistic, it looks like a clear argument for the importance of Google’s page one, doesn’t it? But let’s dig a little deeper here. Because, while it...

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The 2019 Year in Review – My Fresh Prince Year

The 2019 Year in Review – My Fresh Prince Year

Now, this is the story all about how my life got flipped turned upside down… Oh, man! I’ve always wanted to say that and have it be about MY OWN LIFE. Talk about life goals! Truthfully, though, this has been one hell of a year. Life has completely changed and there’s...

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My favourite tools for writing blog posts

My favourite tools for writing blog posts

This post contains a couple of affiliate links. I only ever recommend products and services that I really love but I do occasionally include affiliate links as it'll pop a few extra pennies in the purse if you decide to use them! Thanks so much! There are a lot of...

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How to talk directly to your clients

How to talk directly to your clients

There’s a lot of noise out there on the world wide web. Every day we're inundated with marketing copy, sales ploys and a sea of ‘Pick me! Pick me!’ demands wherever you look. The world has gone advertising mad and, as a small business, it is super hard to make...

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The power of the exclamation mark!

The power of the exclamation mark!

As someone who writes for a living and considers herself quite knowledgable in all things grammar and punctuation, it seems hypocritical of me to suggest that the exclamation mark is punctuation to be reckoned with. But guess what… I’m saying it is! 😉 See what I did...

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6 Things I’ve learned about being productive

6 Things I’ve learned about being productive

Being productive. That thing we all strive for in our little businesses but something we all struggle with frequently. There are apps and websites and countless posts and tips all over the internet which tell you the best ways to be productive but here are six things...

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