How to find your writing voice
You may have heard me mention ‘voice’ before. It’s a word that gets bandied around a lot when it comes to writing and content creation in small business circles. But what is your writing voice and how do you find it? Your voice is you Or, at least, it’s your...Your Camera is Just a Tool
The first time I met Carla, we went for a walk round a churchyard with our cameras and took a few photos. She was having issues with lack of sharpness which I was convinced was her kit and not her, as she was suspecting! It wasn’t until the second or third time that I...
Finding the Ideas – What to Write About
Coming up with ideas for new content is not always as easy as it seems. Eventually, the well of ideas runs dry as you realise you’ve tackled all the common subjects in your particular field. So, what do you write about? How do you find new ideas to keep your content...
Using Your Words
Part of my job involves me looking at lots of websites on a regular basis, specifically websites of small businesses which, if they’re anything like mine, are probably self-made on a blogging platform like WordPress. When you see so many websites, you start to notice...
Why do I need a blog on my website?
Let’s be honest… running a business on your own is really hard. There are tons of things to do outside of the one thing you wanted to do in the first place – the reason you set up your whole business! I get it. All you want to do is create your...
Why is copywriting important for my business?
Do you have a website? Or, at least, social media accounts promoting your business? Then it’s a pretty good bet you have words on all those mediums talking about the products you sell or the services you provide, right? I could end this blog post right there, with a...
What does a copywriter actually do?
Well, ain’t that a great question?! They probably don’t write ‘ain’t’ in a blog post, for starters! Like any profession or learned skill, there’s a belief that those who write copy are total word nerds with a meticulous grasp of the English language (or their own...
Lucy’s Happy Holistic Pet Care | Full Website Copy
Lucy’s Happy Holistic Pet Care is the beloved business of my good friend, Lucy. Her love of animals and alternative healing combined into this amazing little space and her fabulous business was born! Of course, Lucy needed a website and she asked me to write the...
A Long Weekend in Copenhagen | Travel Photography
There’s a lot to be said for last-minute travel plans. Cheap flights to Copenhagen anyone? But be warned, a long weekend in Copenhagen is a lot of fun but it will not be anywhere near as cheap as those last minute flights! I booked flights for the scandalous sum of...
