2020 Year in Review – WTAF?!
I usually LOVE sitting down to write my yearly review blog post. It’s a tradition I’ve had now for almost a decade, and there’s something rather lovely about being able to look back over the year that was. But, wow, 2020, you really gave us a hammering, didn’t you? It...
2020 Reading Review
I was so thrilled to hit my goal of reading 15 books last year so I upped the number to 20 this time around. 20 books for 2020 has a nice ring to it, doesn’t it? I’m writing this post at the end of November and, as of this point, I’m at 18 out of 20 books for the...
What to Buy a Copywriter for Christmas
I’ve never done one of these posts before. But I thought it might be fun to answer the question ‘So, what does a copywriter want for Christmas?’ with a post full of ideas to inspire you. Do you have a copywriter in your life? Do you always wonder what to get them to...
How to write authentic captions for social media posts
If you’ve been following me for a while, you’ll know I’m not a massive fan of that word – authentic. Unfortunately, it’s a word that has become overused in the last few years, especially when it comes to social media. And, folks, as much as people bang on about...
Know How to Repurpose Content
There’s a little technique in content marketing that many people still don’t know about. It’s a technique that will save you masses of time but will make it look as if you’ve created a ton of juicy content. It’s called repurposing, and if you’re not doing it already,...
Who needs personal branding photography?
You might be wondering whether you need personal branding photography for your business. Perhaps all you need is a headshot. Or, do you even need to put your photograph on your website? Who needs personal branding photography? It’s a valid question! And as much as I’d...
The Butchart Gardens in Victoria, BC
I remember visiting various gardens when I was a kid and thinking ‘Wow, this is so boring!’. I’m kinda sad I felt that way because I’ve come to realise that there’s a lot of awesomeness, fun and pleasure had from visiting places like that now. I don’t think I’m...
The 9 Things You Need to Know About Hiring a Copywriter
There are certain things I’ve come to learn about being a copywriter over the last couple of years. First, it’s very easy to underestimate how long a project will take and how much to charge for that project. Second, if I don’t make it clear to potential clients what...
How to collect ideas for your blog posts
Just a quick note to let you know there may be an affiliate link or two in this post. All recommendations are because I love each thing I’ve shouted about though. I get a tiny reward if you choose to click the link and sign up, which I’m always very grateful for 🙂 I...
